December Tough Questions

by Lorraine Ball When you started your business, you probably answered most of these questions, but as your business grows and changes, it is important to go back and revisit them.   What value do you bring to the marketplace? Everyone needs what you sell, but...

“Bidding to Raise the M to L Ratio”

    by Richard Harshaw In my last column, I discussed an important ratio for any HVAC business, the “M to L Ratio”, or the material to labor ratio. It was defined as the ratio between the company’s total expenditure for equipment and materials (condensing...