MONEY IN THE BANK

by Lorraine Ball If you are like most small business owners, you went into business to sell a product or provide a service and not necessarily to be a financial planner. But the tough truth is that if you are going to create something that has real value you are going...

Breath New Life Into Old Content

by Lorraine Ball Google demands new fresh content in exchange for keeping your page at the top of search results. But churning out 3 – 5 posts a week, only to have them sink into oblivion, buried in the sea of new posts is not the best use of your time. The...

Year End Fun and Games—Your Sales Forecast

by Richard Harshaw It’s that time of year—time to do your sales and budget forecast. (Actually, you should have already done it, as I recommend you do your forecasts early in the 4th quarter, but I know you’re busy trying to dodge the sub-surface mines in this crazy...

It’s On My Heart: Service Today 

    by Jim Hinshaw Just had an interesting thing happen on my AA flight from Phx to Dfw. I was flying out at 5:30, saw there was a 4:25 flight, started to get on it, but found no isle seats, mostly middle seats, so did not even try.  That flight was cancelled one hour...

Why you need a SWOT

  by Lorraine Ball There are two important facts about owning a business: You won’t be good at everything Some things are beyond your control. These truths shouldn’t make you give up. Instead, I want you to take a closer look at your business...