Nov 1, 2018 | Columns, Consultants' Corner
by Lorraine Ball Here’s an interesting statistic. More than 88% of online shoppers incorporate reviews into their purchase decision. Why? Because people only trust what a company says about themselves or their product so much. They want to know what other people...
Nov 1, 2018 | Columns, Consultants' Corner
by Gerry Wagner The advent of ducted indoor units in the mini split world caused some anguish for me initially. I have been the guy leading the ductless heating and cooling parade…the flag bearer if you will…and now all of a sudden I had to deal with ducted...
Oct 1, 2018 | Columns, Consultants' Corner
by Lorraine Ball When you walk down the aisle of the grocery store, and a coupon for peanut butter pops up on your phone it is convenient for you and a great selling tool for the retailer. The technology that allows merchants to target specific messages based on your...
Oct 1, 2018 | Columns, Consultants' Corner
I have a little fun with the fact that most inverter mini splits come from the Asian markets, Japan, Thailand and China for example. In my training events, I will tell my audience that I’m going to let them in on a BIG secret…one that my employer and the host...
Oct 1, 2018 | Columns, Consultants' Corner
by Jim Hinshaw So we have been involved in selling our home for the last few months. Actually since Jan of this year. Started with a relator who came recommended from a friend. A big-time realtor, one of the biggest in the state. Lots of listings, lots of associates....
Sep 3, 2018 | Columns, Consultants' Corner
by Gerry Wagner The onboard diagnostic capability of some inverter mini splits still impresses and fascinates me years after my first exposure to them. That said…I have to admit I’m still impressed with the idiot light on the dashboard of my truck that tells me when I...
