Jun 6, 2019 | Columns, Consultants' Corner
by Jim Hinshaw Just finished a book, Margin: Restoring Emotional, Physical, Financial, and Time Reserves to Overloaded Lives, by Richard Swenson. Our pastor quoted form this book a couple of weeks ago, he used it to challenge us to look at our lives in detail. The...
Jun 6, 2019 | Columns, Consultants' Corner
by Richard Harshaw In the next few issues of this publication, I want to talk about business management principles and ethics as laid down by one of the oldest books of wisdom and human enterprise ever written: the Bible. Now before you roll your eyes and groan, “Oh...
Jun 6, 2019 | Columns, Consultants' Corner
by Gerry Wagner WHY NO HIGH-SIDE SERVICE PORT ON A MINI SPLIT? This is what I call the great mystery of the inverter mini split and one that the industry, and myself for that matter, hasn’t done a great job solving. I’m going to attempt to change all that right now…...
Jun 6, 2019 | Columns, Consultants' Corner
by Lorraine Ball One of the main reasons prospective customers come to your website is to find answers to their questions. If they find answers, they are more likely to take the next step; filling out a contact form, scheduling an appointment, or even selecting an...
May 9, 2019 | Columns, Consultants' Corner
by Rodney Koop, Pricing Enthusiast, Founder and CEO of The New Flat Rate I sold cars in 1980 for one full year. It was my dream as a young man (25 years old) to get the heck out of attics and fiberglass and find a job where I could wear a three-piece suit. And sure...
May 9, 2019 | Columns, Consultants' Corner
by Gerry Wagner The North American consumer has generally thought of mini splits as strictly cooling equipment but that narrow view is soon to change. The heating capability of the inverter mini split has been evolving quickly over the past decade and the technology...