Jan 31, 2021 | Columns, Consultants' Corner
By Richard Harshaw Imagine being the captain of a supertanker full of half a million barrels of oil. You have been given the job of taking the cargo from a terminal in the Persian Gulf to the refineries in Houston, Texas. How do you do the job?...
Jan 9, 2021 | Columns, Consultants' Corner
by Jim Hinshaw So we are now in a new year, a new decade even, and we have a blank slate in front of us. Or do we? Seems like it was just a short while ago that we started down the Pandemic road, and it has moved off the radar and then back on with surprising...
Jan 9, 2021 | Columns, Consultants' Corner
by Gerry Wagner Wireless control versus wired: As a proud Homo troglodyte (caveman), I thought that there was no debate…who wouldn’t want another wireless remote? Come on! A hand-held device the size of an eyeglass case that controls the climate in which you dwell …...
Jan 9, 2021 | Columns, Consultants' Corner
By Richard Harshaw I am not a big advocate of written business plans— at least, not those 10-chapter MBA thesis projects that a Harvard B-school graduate student would write. Those tomes are fine for getting a loan or impressing an...
Jan 9, 2021 | Columns, Consultants' Corner
by Lorraine Ball There are lots of technical tips and even a few questionable tricks you can use to enhance your SEO ranking. However, if your goal is to generate results by driving qualified prospects to your website your primary focus must be a content-driven...
Dec 1, 2020 | Columns, Consultants' Corner
by Jim Hinshaw Had a conversation with Jon, my older son. He is General Sales Manager at a high-end motor sports place in Colorado, they sell motorcycles that have a $30-40,000 price tag, side-by-sides that can get up to $30,000 and snowmobiles that are in the...
