Sep 30, 2026 | Columns, Consultants' Corner
by Rick Kincel The Wild West has come to HVAC retrofit and “service” Many contractors are doing whatever is easiest to get a job done while not necessarily thinking through the bigger picture of who they may be hurting or putting at risk. R-410A should not be used in...
Sep 1, 2026 | Columns, Consultants' Corner
by Jim Hinshaw Yes, that is a Bob Dylan song from 1964. My point is simple: we are in a season that is changing—and changing fast. Pretend Bud is a heating and air guy from the early 2000s. He gets locked up for something he didn’t do (everyone behind bars is...
Aug 1, 2026 | Columns, Consultants' Corner
Jim Hinshaw Just had some conversations with members and coaches. They shared one element of business success for those of us in the trades or for any business. The one single thing that will help improve sales, increase average tickets, add money to the bottom line...
Jul 1, 2026 | Columns, Consultants' Corner
by Jim Hinshaw Thinking about how to get more traction in the crowded marketplace, when some companies have really deep pockets, spending in a month what you are spending in a year. Here is an idea: connect with your consumers where they live and play, in the...
Jun 1, 2026 | Columns, Consultants' Corner
Jim Hinshaw It has been said that the only constant is change. That feels truer today than ever before. In our industry, everything is being evaluated — CRMs, dispatch procedures, maintenance agreements, replacement offerings, employee pay structures, and even...
May 1, 2026 | Columns, Consultants' Corner
by Jim Hinshaw I just got back from the Service Nation International Roundtable (IRT) in San Antonio—and it reminded me why smaller, more intimate events can deliver such a big impact. IRT is a members-only event, which gives it a very different feel than our larger...
